Disney approached us with a request for a Christmas-themed product aimed at younger children. They had just released the Disney Fairies property so I pitched this fairy lantern kit. As a kid, I used to create these paper "lanterns" as holiday ornaments for the tree. Disney loved this idea so much they decided to make it a year-round product. They also wrote and illustrated a 24-page story about the lanterns to be included with it! The kit consists of 5 paper lanterns, each representing a different fairy's home in Pixie Hollow. A fairy hangs inside each lantern, which in turn hangs from a light on the provided string of twinkly lights. I designed each house with a large opening in the front to see the fairy and lantern interior, and intricate windows on each side which cast interesting shadows. Each fairy's house is filled with details that define her personality: tools for Tinkerbell, a watering can for Beck the gardener, etc. I provided Disney with the dieline and mocked up the artwork; illustrators created the final art based on my specifications.
role: concepting, design, paper engineering,
role: concepting, design, paper engineering,
Front of packaging for lanterns and storybook
Front flap of packaging opens to reveal lanterns and included storybook
Battery compartment and ladybug push button to activate the lights