I concepted, designed and sculpted this Holiday/Running/Fremont/Brooks–themed diorama for the flagship Brooks Retail store located on the first floor of its Fremont–based headquarters. All the pieces are modeled out of Sculpey clay. It's chock-full of inside jokes or tropes within the running community (donuts, pedometers, high fives, etc) along with familiar Fremont landmarks and Brooks-specific branding.
role: concept, design, art direction, sculpting
role: concept, design, art direction, sculpting
